Cart abandonment rate on retail websites in Great Britain 2021-2024

Published by Daniela Coppola, May 14, 2024
In Great Britain, the online shopping cart abandonment rate stayed relatively stable with small fluctuations from January 2023. In March 2024, the cart abandonment rate was at 76.5 percent. The all-time low was reached in December 2023, with 74.9 percent.

Online shopping cart abandonment rate in Great Britain from February 2023 to April 2024

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Release date

April 2024

Region

United Kingdom (Great Britain)

Survey time period

February 2023 to April 2024

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