Nils-Gerrit Wunsch
Research expert covering foods trends in North America, Europe, and the global food system
Get in touch with us nowTop reasons U.S. consumers try meat alternatives 2013
This statistic depicts the results of a survey conducted among 2,000 American consumers in March 2013. Survey respondents indicated the reasons they try meat alternatives. Some 33 percent of respondents said it is because they think these products are healthy, while another 31 percent said they enjoy the taste.
