This statistic shows the share of private label and brand label types of toilet paper British shoppers choose most regularly when shopping, according to a survey conducted in December 2012. Consumers who regularly bought toilet paper were asked to indicate which type they bought most regularly. Of respondents, 38 percent chose a standard or premium named brand while 60 percent tended to buy some form of own label product.
Private and brand share of toilet paper chosen most regularly by shoppers in Great Britain in December 2012*
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Food and Drink Innovation Network. (March 13, 2013). Private and brand share of toilet paper chosen most regularly by shoppers in Great Britain in December 2012* [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/324075/private-label-and-brand-share-of-chosen-toilet-paper-uk-great-britain/
Food and Drink Innovation Network. "Private and brand share of toilet paper chosen most regularly by shoppers in Great Britain in December 2012*." Chart. March 13, 2013. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/324075/private-label-and-brand-share-of-chosen-toilet-paper-uk-great-britain/
Food and Drink Innovation Network. (2013). Private and brand share of toilet paper chosen most regularly by shoppers in Great Britain in December 2012*. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/324075/private-label-and-brand-share-of-chosen-toilet-paper-uk-great-britain/
Food and Drink Innovation Network. "Private and Brand Share of Toilet Paper Chosen Most Regularly by Shoppers in Great Britain in December 2012*." Statista, Statista Inc., 13 Mar 2013, https://www.statista.com/statistics/324075/private-label-and-brand-share-of-chosen-toilet-paper-uk-great-britain/
Food and Drink Innovation Network, Private and brand share of toilet paper chosen most regularly by shoppers in Great Britain in December 2012* Statista, https://www.statista.com/statistics/324075/private-label-and-brand-share-of-chosen-toilet-paper-uk-great-britain/ (last visited December 22, 2024)
Private and brand share of toilet paper chosen most regularly by shoppers in Great Britain in December 2012* [Graph], Food and Drink Innovation Network, March 13, 2013. [Online]. Available: https://www.statista.com/statistics/324075/private-label-and-brand-share-of-chosen-toilet-paper-uk-great-britain/