In 2020, espresso-based beverages were among the most popular gourmet coffee beverages in the United States, as roughly 40 percent of U.S. consumers drank it during the past day. About one fifth of respondents had consumed traditional gourmet coffee drinks.
Gourmet vs. non-gourmet coffee
The difference between gourmet and regular coffee lies in the beans: gourmet coffee is generally made using premium Arabica beans, which give the coffee a richer flavor. Non-gourmet coffee, on the other hand, uses Robusta beans, which are cheaper and easier to produce. In 2019, 61 percent of coffee consumers in the United States had drunk gourmet coffee in the past day, while 39 percent had regular coffee. The results suggest that over the past six years, gourmet coffee has become more common, while the number of non-gourmet coffee drinkers has been declining.
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National Coffee Association. (September 14, 2020). Share of gourmet coffee beverage consumption in the United States in 2020, by type [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/323421/share-of-us-gourmet-coffee-beverages-consumption-by-type/
National Coffee Association. "Share of gourmet coffee beverage consumption in the United States in 2020, by type." Chart. September 14, 2020. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/323421/share-of-us-gourmet-coffee-beverages-consumption-by-type/
National Coffee Association. (2020). Share of gourmet coffee beverage consumption in the United States in 2020, by type. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/323421/share-of-us-gourmet-coffee-beverages-consumption-by-type/
National Coffee Association. "Share of Gourmet Coffee Beverage Consumption in The United States in 2020, by Type." Statista, Statista Inc., 14 Sep 2020, https://www.statista.com/statistics/323421/share-of-us-gourmet-coffee-beverages-consumption-by-type/
National Coffee Association, Share of gourmet coffee beverage consumption in the United States in 2020, by type Statista, https://www.statista.com/statistics/323421/share-of-us-gourmet-coffee-beverages-consumption-by-type/ (last visited August 25, 2024)
Share of gourmet coffee beverage consumption in the United States in 2020, by type [Graph], National Coffee Association, September 14, 2020. [Online]. Available: https://www.statista.com/statistics/323421/share-of-us-gourmet-coffee-beverages-consumption-by-type/