In 2024, North America accounted for 44 percent of the total global programmatic advertising spending. The expenditure stood at 595 billion U.S. dollars that year.
Distribution of programmatic advertising spending worldwide in 2024, by region
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Statista. (March 5, 2024). Distribution of programmatic advertising spending worldwide in 2024, by region [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/322261/programmatic-spending-growth/
Statista. "Distribution of programmatic advertising spending worldwide in 2024, by region." Chart. March 5, 2024. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/322261/programmatic-spending-growth/
Statista. (2024). Distribution of programmatic advertising spending worldwide in 2024, by region. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/322261/programmatic-spending-growth/
Statista. "Distribution of Programmatic Advertising Spending Worldwide in 2024, by Region." Statista, Statista Inc., 5 Mar 2024, https://www.statista.com/statistics/322261/programmatic-spending-growth/
Statista, Distribution of programmatic advertising spending worldwide in 2024, by region Statista, https://www.statista.com/statistics/322261/programmatic-spending-growth/ (last visited July 22, 2024)
Distribution of programmatic advertising spending worldwide in 2024, by region [Graph], Statista, March 5, 2024. [Online]. Available: https://www.statista.com/statistics/322261/programmatic-spending-growth/