According to a survey held among U.S. adults in early 2023, the share of respondents who reported ever having listened to an audiobook amounted to 53 percent. The percentage remained relatively stable since 2020, indicating little growth in terms of new consumers engaging with the format, but jumped substantially in 2023, surpassing 50 percent for the first time. That being said, audiobook revenue continues to grow consistently each year.
Share of adults who have ever listened to an audiobook in the United States from 2020 to 2023
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Audio Publishers Association. (June 1, 2023). Share of adults who have ever listened to an audiobook in the United States from 2020 to 2023 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/320902/penetration-audiobook-consumption/
Audio Publishers Association. "Share of adults who have ever listened to an audiobook in the United States from 2020 to 2023." Chart. June 1, 2023. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/320902/penetration-audiobook-consumption/
Audio Publishers Association. (2023). Share of adults who have ever listened to an audiobook in the United States from 2020 to 2023. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/320902/penetration-audiobook-consumption/
Audio Publishers Association. "Share of Adults Who Have Ever Listened to An Audiobook in The United States from 2020 to 2023." Statista, Statista Inc., 1 Jun 2023, https://www.statista.com/statistics/320902/penetration-audiobook-consumption/
Audio Publishers Association, Share of adults who have ever listened to an audiobook in the United States from 2020 to 2023 Statista, https://www.statista.com/statistics/320902/penetration-audiobook-consumption/ (last visited November 21, 2024)
Share of adults who have ever listened to an audiobook in the United States from 2020 to 2023 [Graph], Audio Publishers Association, June 1, 2023. [Online]. Available: https://www.statista.com/statistics/320902/penetration-audiobook-consumption/
