Reasons for not clicking on mobile ad in the U.S. 2014, by device

Published by Statista Research Department, Aug 17, 2014
The statistic show the reason for not licking on mobile ads among smartphone and tablet users in the United States in March 2014. During a survey, 38 percent of smartphone users said they did not click on a mobile ad because it was not relevant to them.

Reasons for not clicking mobile ads in the United States in March 2014, by device

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Release date

August 2014

Region

United States

Survey time period

March 2014

Number of respondents

n=729 smartphone users, n=591 tablet users

Age group

18 years and older

Special properties

in the past month

Supplementary notes

The source provided the following information: "Smartphone and tablet bases overlap."
The source does not provide further information on the survey methdology (type of survey used).

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