Back-to-college shopping in the U.S.: anticipated shopping location 2024

Published by
D. Tighe,
Aug 5, 2024

In 2024, U.S. consumers were asked where they would do their back-to-college shopping. Approximately half of respondents planned to visit online retailers for their back-to-college needs, making it the most popular option that year. Many shoppers also intended to visit to department stores and discounters.

Most popular shopping destinations for back-to-college consumers in the United States in 2024

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Release date

July 2024

Region

United States

Survey time period

July 1 to July 8, 2024

Number of respondents

7,533 respondents

Age group

18 years and older

Method of interview

Online survey

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Statistics on " Department stores in the U.S. "

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Other statistics that may interest you Department stores in the U.S.

Industry overview

5

Sales of leading companies

6

Store numbers

5

Consumer behavior

6

Holiday shopping

7

Advertising spending

4

Further related statistics

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Topics

Back-to-college Housing for students in the U.S.Back-to-school College student health in the U.S.Impact of inflation on consumer behavior
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