Over 60 percent of U.S. respondents to an August 2022 survey stated that they did not subscribe to video streaming services because they were too expensive. Not enough TV shows and movies they were interested in were the second and third most common reasons.
Major reasons why adults do not pay for video streaming subscriptions in the United States as of August 2022
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Morning Consult. (November 1, 2022). Major reasons why adults do not pay for video streaming subscriptions in the United States as of August 2022 [Graph]. In Statista. Retrieved January 08, 2025, from https://www.statista.com/statistics/318815/reasons-not-subscribing-video-streaming-services-usa/
Morning Consult. "Major reasons why adults do not pay for video streaming subscriptions in the United States as of August 2022." Chart. November 1, 2022. Statista. Accessed January 08, 2025. https://www.statista.com/statistics/318815/reasons-not-subscribing-video-streaming-services-usa/
Morning Consult. (2022). Major reasons why adults do not pay for video streaming subscriptions in the United States as of August 2022. Statista. Statista Inc.. Accessed: January 08, 2025. https://www.statista.com/statistics/318815/reasons-not-subscribing-video-streaming-services-usa/
Morning Consult. "Major Reasons Why Adults Do Not Pay for Video Streaming Subscriptions in The United States as of August 2022." Statista, Statista Inc., 1 Nov 2022, https://www.statista.com/statistics/318815/reasons-not-subscribing-video-streaming-services-usa/
Morning Consult, Major reasons why adults do not pay for video streaming subscriptions in the United States as of August 2022 Statista, https://www.statista.com/statistics/318815/reasons-not-subscribing-video-streaming-services-usa/ (last visited January 08, 2025)
Major reasons why adults do not pay for video streaming subscriptions in the United States as of August 2022 [Graph], Morning Consult, November 1, 2022. [Online]. Available: https://www.statista.com/statistics/318815/reasons-not-subscribing-video-streaming-services-usa/