Leading pharmaceutical brands in the U.S. 2022, by DTC

Published by
Julia Faria,
Aug 11, 2023
Among leading pharmaceutical brands in the United States in 2022, Dupixent, by Sanofi and Regeneron, ranked first in terms of direct-to-consumer (DTC) advertising spending, with expenditures of over 490 million U.S. dollars. Rinvoq, from AbbVie, followed, with DTC spending of nearly 426 million dollars.

Leading pharmaceutical brands in the United States in 2022, by direct to consumer spending (in million U.S. dollars)

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Release date

May 2023

Region

United States

Survey time period

2022

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