This statistic displays the results of an online survey conducted in May 2014. Over 1,500 U.S. Millennial shoppers were asked about the most important factors when choosing their grocery shopping location. Some 43.3 percent of U.S. Millennials stated that it is very important to them that the grocery store offers affordable products.
What matters most to Millennials when choosing where to shop?
Characteristic
Share of respondents*
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PLMA. (May 1, 2014). What matters most to Millennials when choosing where to shop? [Graph]. In Statista. Retrieved July 16, 2024, from https://www.statista.com/statistics/317798/us-millennials-most-important-aspects-when-choosing-where-to-shop/
PLMA. "What matters most to Millennials when choosing where to shop?." Chart. May 1, 2014. Statista. Accessed July 16, 2024. https://www.statista.com/statistics/317798/us-millennials-most-important-aspects-when-choosing-where-to-shop/
PLMA. (2014). What matters most to Millennials when choosing where to shop?. Statista. Statista Inc.. Accessed: July 16, 2024. https://www.statista.com/statistics/317798/us-millennials-most-important-aspects-when-choosing-where-to-shop/
PLMA. "What Matters Most to Millennials When Choosing Where to Shop?." Statista, Statista Inc., 1 May 2014, https://www.statista.com/statistics/317798/us-millennials-most-important-aspects-when-choosing-where-to-shop/
PLMA, What matters most to Millennials when choosing where to shop? Statista, https://www.statista.com/statistics/317798/us-millennials-most-important-aspects-when-choosing-where-to-shop/ (last visited July 16, 2024)
What matters most to Millennials when choosing where to shop? [Graph], PLMA, May 1, 2014. [Online]. Available: https://www.statista.com/statistics/317798/us-millennials-most-important-aspects-when-choosing-where-to-shop/