Consumer concerns when using mobile apps in the United Kingdom (UK) 2013

Primary consumer concerns while using mobile apps in the United Kingdom (UK) as of 2013

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Source

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Release date

January 2014

Region

United Kingdom

Survey time period

June 12-19, 2013

Number of respondents

1,254*

Age group

18 years and older

Special properties

UK residents; smartphone owners; not employed in advertising, marketing research, PR

Method of interview

Online survey

Supplementary notes

* n (smartphone users) = 907
Date of publication not specified.

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