This statistic presents information on the attitudes toward watching TV ads while binge-viewing in the United States in May 2014. During the survey, 58 percent of respondents stated they enjoyed binge-viewing because they did not have to watch ads.
Attitudes toward watching TV ads while binge-viewing in the United States in May 2014
Characteristic
Share of respondents
Enjoy binge-viewing because they dont have to watch ads
58%
Think that ads take away from the enjoyment of TV shows
57%
Think that ads have no place in binge-viewing experience
53%
Are more annoyed by ads when binge-viewing compared with when watching TV in smaller doses
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eMarketer. (July 31, 2014). Attitudes toward watching TV ads while binge-viewing in the United States in May 2014 [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/316967/attitudes-toward-tv-ads-while-binge-viewing-in-the-us/
eMarketer. "Attitudes toward watching TV ads while binge-viewing in the United States in May 2014." Chart. July 31, 2014. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/316967/attitudes-toward-tv-ads-while-binge-viewing-in-the-us/
eMarketer. (2014). Attitudes toward watching TV ads while binge-viewing in the United States in May 2014. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/316967/attitudes-toward-tv-ads-while-binge-viewing-in-the-us/
eMarketer. "Attitudes toward Watching Tv Ads While Binge-viewing in The United States in May 2014." Statista, Statista Inc., 31 Jul 2014, https://www.statista.com/statistics/316967/attitudes-toward-tv-ads-while-binge-viewing-in-the-us/
eMarketer, Attitudes toward watching TV ads while binge-viewing in the United States in May 2014 Statista, https://www.statista.com/statistics/316967/attitudes-toward-tv-ads-while-binge-viewing-in-the-us/ (last visited November 22, 2024)
Attitudes toward watching TV ads while binge-viewing in the United States in May 2014 [Graph], eMarketer, July 31, 2014. [Online]. Available: https://www.statista.com/statistics/316967/attitudes-toward-tv-ads-while-binge-viewing-in-the-us/