This statistic show the most common types of products researched online before purchasing in-store according to U.S. Baby Boomer internet users. During a December 2013 survey it was found that 46 percent of boomer internet users researched electronics online before purchasing them in-store.
Products researched online before purchasing in-store according to U.S. Baby boomer internet users as of December 2013
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eMarketer. (July 18, 2014). Products researched online before purchasing in-store according to U.S. Baby boomer internet users as of December 2013 [Graph]. In Statista. Retrieved January 09, 2025, from https://www.statista.com/statistics/315817/us-boomers-online-research-webrooming-product-category/
eMarketer. "Products researched online before purchasing in-store according to U.S. Baby boomer internet users as of December 2013." Chart. July 18, 2014. Statista. Accessed January 09, 2025. https://www.statista.com/statistics/315817/us-boomers-online-research-webrooming-product-category/
eMarketer. (2014). Products researched online before purchasing in-store according to U.S. Baby boomer internet users as of December 2013. Statista. Statista Inc.. Accessed: January 09, 2025. https://www.statista.com/statistics/315817/us-boomers-online-research-webrooming-product-category/
eMarketer. "Products Researched Online before Purchasing In-store According to U.S. Baby Boomer Internet Users as of December 2013." Statista, Statista Inc., 18 Jul 2014, https://www.statista.com/statistics/315817/us-boomers-online-research-webrooming-product-category/
eMarketer, Products researched online before purchasing in-store according to U.S. Baby boomer internet users as of December 2013 Statista, https://www.statista.com/statistics/315817/us-boomers-online-research-webrooming-product-category/ (last visited January 09, 2025)
Products researched online before purchasing in-store according to U.S. Baby boomer internet users as of December 2013 [Graph], eMarketer, July 18, 2014. [Online]. Available: https://www.statista.com/statistics/315817/us-boomers-online-research-webrooming-product-category/
