This statistic displays the impact of changing consumer attitudes to privacy on customer acquisition according to marketers in the United Kingdom (UK) in 2015. In 2015, 63 percent of respondents reported that changing public attitudes to privacy would make it harder for marketers to acquire new customers.
What impact will changing public attitudes to privacy have on marketing and customer acquisition?
Characteristic
Share of respondents
-
-
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
DMA. (October 15, 2015). What impact will changing public attitudes to privacy have on marketing and customer acquisition? [Graph]. In Statista. Retrieved July 03, 2024, from https://www.statista.com/statistics/314968/impact-of-consumer-attitudes-to-privacy-on-customer-acquisition-uk/
DMA. "What impact will changing public attitudes to privacy have on marketing and customer acquisition?." Chart. October 15, 2015. Statista. Accessed July 03, 2024. https://www.statista.com/statistics/314968/impact-of-consumer-attitudes-to-privacy-on-customer-acquisition-uk/
DMA. (2015). What impact will changing public attitudes to privacy have on marketing and customer acquisition?. Statista. Statista Inc.. Accessed: July 03, 2024. https://www.statista.com/statistics/314968/impact-of-consumer-attitudes-to-privacy-on-customer-acquisition-uk/
DMA. "What Impact Will Changing Public Attitudes to Privacy Have on Marketing and Customer Acquisition?." Statista, Statista Inc., 15 Oct 2015, https://www.statista.com/statistics/314968/impact-of-consumer-attitudes-to-privacy-on-customer-acquisition-uk/
DMA, What impact will changing public attitudes to privacy have on marketing and customer acquisition? Statista, https://www.statista.com/statistics/314968/impact-of-consumer-attitudes-to-privacy-on-customer-acquisition-uk/ (last visited July 03, 2024)
What impact will changing public attitudes to privacy have on marketing and customer acquisition? [Graph], DMA, October 15, 2015. [Online]. Available: https://www.statista.com/statistics/314968/impact-of-consumer-attitudes-to-privacy-on-customer-acquisition-uk/