This statistic displays the most effective customer acquisition channels used by marketers in the United Kingdom in 2014 and 2015. In 2015, 36 percent of respondents reported e-mail as the most effective customer acquisition channel, while door drops and price comparison sites were found to be significantly less effective.
Effectiveness of channels used for customer acquisition by marketers in the United Kingdom (UK) 2014 and 2015
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DMA. (October 15, 2015). Effectiveness of channels used for customer acquisition by marketers in the United Kingdom (UK) 2014 and 2015 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/314954/most-effective-customer-acquisition-channels-uk/
DMA. "Effectiveness of channels used for customer acquisition by marketers in the United Kingdom (UK) 2014 and 2015." Chart. October 15, 2015. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/314954/most-effective-customer-acquisition-channels-uk/
DMA. (2015). Effectiveness of channels used for customer acquisition by marketers in the United Kingdom (UK) 2014 and 2015. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/314954/most-effective-customer-acquisition-channels-uk/
DMA. "Effectiveness of Channels Used for Customer Acquisition by Marketers in The United Kingdom (Uk) 2014 and 2015." Statista, Statista Inc., 15 Oct 2015, https://www.statista.com/statistics/314954/most-effective-customer-acquisition-channels-uk/
DMA, Effectiveness of channels used for customer acquisition by marketers in the United Kingdom (UK) 2014 and 2015 Statista, https://www.statista.com/statistics/314954/most-effective-customer-acquisition-channels-uk/ (last visited August 25, 2024)
Effectiveness of channels used for customer acquisition by marketers in the United Kingdom (UK) 2014 and 2015 [Graph], DMA, October 15, 2015. [Online]. Available: https://www.statista.com/statistics/314954/most-effective-customer-acquisition-channels-uk/