Online advertising spending growth in South Korea 2019-2024, by medium

Published by Statista Research Department, Feb 8, 2024
In 2022, spending on mobile advertising in South Korea grew by 9.3 percent. While spending on mobile advertising has experienced positive growth, spending on internet advertising has been decreasing, with the exception of 2022. This trend is estimated to continue over the next few years, although overall spending on online advertising is forecast to continue its positive growth.

Change in online advertising spending in South Korea from 2019 to 2022 with forecasts up to 2024, by medium

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Release date

January 2024

Region

South Korea

Survey time period

2019 to 2022

Number of respondents

2,200 advertising companies

Method of interview

Face-to-face interviews, telephone interviews

Supplementary notes

* Forecast.

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Statistics on " Digital advertising in South Korea "

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Other statistics that may interest you Digital advertising in South Korea

Overview

6

Mobile advertising

5

PC advertising

6

Online video advertising

5

Social media advertising

6

Further related statistics

12

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Statistics

Topics

Digital advertising in South KoreaInternet usage in South KoreaSocial media usage in South KoreaAdvertising industry in South KoreaDigital media usage in South Korea
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* For commercial use only

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For single users
$0 USD
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