This statistic displays a ranking of product categories ranked by online display advertising click-through rate in the United Kingdom (UK) as of September 2016. In September 2016, it was found that the credit and lending category had the click through rate of 0.06 percent.
Product types ranked by display advertising click-through rate (CTR) in the United Kingdom (UK) as of September 2016*
* The most up-to-date CTR for each product category is displayed in this statistic. For some product categories, the click-through rate for February 2015 is displayed, for others, the rate for June 2015 is displayed. Trend data for each product category is made available by the source.
The source defines click-through rate as: "The ratio of clicks to an external URL to the number of impressions of the ad."
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DoubleClick. (November 4, 2016). Product types ranked by display advertising click-through rate (CTR) in the United Kingdom (UK) as of September 2016* [Graph]. In Statista. Retrieved January 03, 2025, from https://www.statista.com/statistics/313106/product-types-ranked-by-click-through-rate-ctr-united-kingdom/
DoubleClick. "Product types ranked by display advertising click-through rate (CTR) in the United Kingdom (UK) as of September 2016*." Chart. November 4, 2016. Statista. Accessed January 03, 2025. https://www.statista.com/statistics/313106/product-types-ranked-by-click-through-rate-ctr-united-kingdom/
DoubleClick. (2016). Product types ranked by display advertising click-through rate (CTR) in the United Kingdom (UK) as of September 2016*. Statista. Statista Inc.. Accessed: January 03, 2025. https://www.statista.com/statistics/313106/product-types-ranked-by-click-through-rate-ctr-united-kingdom/
DoubleClick. "Product Types Ranked by Display Advertising Click-through Rate (Ctr) in The United Kingdom (Uk) as of September 2016*." Statista, Statista Inc., 4 Nov 2016, https://www.statista.com/statistics/313106/product-types-ranked-by-click-through-rate-ctr-united-kingdom/
DoubleClick, Product types ranked by display advertising click-through rate (CTR) in the United Kingdom (UK) as of September 2016* Statista, https://www.statista.com/statistics/313106/product-types-ranked-by-click-through-rate-ctr-united-kingdom/ (last visited January 03, 2025)
Product types ranked by display advertising click-through rate (CTR) in the United Kingdom (UK) as of September 2016* [Graph], DoubleClick, November 4, 2016. [Online]. Available: https://www.statista.com/statistics/313106/product-types-ranked-by-click-through-rate-ctr-united-kingdom/
