Mobile share of digital ad spend in the UK 2008-2023

Published by Statista Research Department, Apr 30, 2024
In 2023, mobile advertising accounted for 56 percent of the total digital advertising spending in the United Kingdom (UK). Mobile ad revenue stood at 16.69 billion and digital ad revenue at 29.6 billion British pounds.

Share of mobile in digital advertising spending in the United Kingdom from 2008 to 2023

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Release date

April 2024

Region

United Kingdom

Survey time period

2008 to 2023

Supplementary notes

Figure for 2023 calculated by Statista based on data provided by the source. <>Earlier figures were retrieved from earlier publications.

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