This statistic displays real-time social media marketing information sources used by marketers in the United Kingdom in 2014. In 2014, 66 percent of respondents reported using Twitter trends and hashtags to support their real-time activity, while 56 percent used news sites as an information source.
What sources do you use to support your real-time social media marketing activity?
* The source indicates: "Responses are collated from recognisable brands from both B2B (36%) and B2C (64%) from across FMCG, tech, pet food, retail, betting, pharmaceutical, banking and finance, travel, hotel chains, publishers, fashion, groceries, and automotive companies."
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
immediate future. (March 19, 2014). What sources do you use to support your real-time social media marketing activity? [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/311663/real-time-social-media-marketing-information-sources-uk/
immediate future. "What sources do you use to support your real-time social media marketing activity?." Chart. March 19, 2014. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/311663/real-time-social-media-marketing-information-sources-uk/
immediate future. (2014). What sources do you use to support your real-time social media marketing activity?. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/311663/real-time-social-media-marketing-information-sources-uk/
immediate future. "What Sources Do You Use to Support Your Real-time Social Media Marketing Activity?." Statista, Statista Inc., 19 Mar 2014, https://www.statista.com/statistics/311663/real-time-social-media-marketing-information-sources-uk/
immediate future, What sources do you use to support your real-time social media marketing activity? Statista, https://www.statista.com/statistics/311663/real-time-social-media-marketing-information-sources-uk/ (last visited December 23, 2024)
What sources do you use to support your real-time social media marketing activity? [Graph], immediate future, March 19, 2014. [Online]. Available: https://www.statista.com/statistics/311663/real-time-social-media-marketing-information-sources-uk/
