Out of home crisps consumption in the UK and Ireland 2014, by location

Distribution of out of home crisp snacking occasions in the United Kingdom (UK) and Ireland in 2014, by location

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Source

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Release date

March 2014

Region

Ireland, United Kingdom

Survey time period

2014

Number of respondents

3,000 respondents

Age group

16 years and older

Special properties

1,081 standard crisp snack occasions*

Method of interview

Online survey

Supplementary notes

* Research was conducted in two phases as follows:
Qualitative: four focus groups with 16-35 year olds in Ireland and several online discussion groups in the UK, with 56 respondents broken down by life stage and region.
Quantitative: online survey across Ireland and the UK with nationally represetative sample of 3,000 respondents.

The source states that findings between Ireland and the UK were very similar and therefore outlined figures are an average across both markets.

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