According to an August 2019 survey, TV and video devices was one of the most popular categories that internet users in the United States preferred to shop online. A total of 46 percent of respondents stated that they shopped digitally for TV and video devices. The most popular category to purchase online was financial services: 47 percent of respondents chose to buy financial products through the internet. Fast moving consumer goods such as household cleaning products or packaged food and beverages were still predominantly bought in-store.
Online vs. in-store shopping preferences of internet users in the United States as of August 2019, by product category
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eMarketer. (October 17, 2019). Online vs. in-store shopping preferences of internet users in the United States as of August 2019, by product category [Graph]. In Statista. Retrieved December 19, 2024, from https://www.statista.com/statistics/311459/us-online-in-person-shopping-preferences-product-category/
eMarketer. "Online vs. in-store shopping preferences of internet users in the United States as of August 2019, by product category." Chart. October 17, 2019. Statista. Accessed December 19, 2024. https://www.statista.com/statistics/311459/us-online-in-person-shopping-preferences-product-category/
eMarketer. (2019). Online vs. in-store shopping preferences of internet users in the United States as of August 2019, by product category. Statista. Statista Inc.. Accessed: December 19, 2024. https://www.statista.com/statistics/311459/us-online-in-person-shopping-preferences-product-category/
eMarketer. "Online Vs. In-store Shopping Preferences of Internet Users in The United States as of August 2019, by Product Category." Statista, Statista Inc., 17 Oct 2019, https://www.statista.com/statistics/311459/us-online-in-person-shopping-preferences-product-category/
eMarketer, Online vs. in-store shopping preferences of internet users in the United States as of August 2019, by product category Statista, https://www.statista.com/statistics/311459/us-online-in-person-shopping-preferences-product-category/ (last visited December 19, 2024)
Online vs. in-store shopping preferences of internet users in the United States as of August 2019, by product category [Graph], eMarketer, October 17, 2019. [Online]. Available: https://www.statista.com/statistics/311459/us-online-in-person-shopping-preferences-product-category/
