Programmatic display ad spend growth in the U.S. 2022-2025

Published by Statista Research Department, Mar 20, 2024

In 2024, programmatic digital display advertising spending in the United States was forecast to grow by 16 percent on the figures reported for 2023. In the following year, the expenditure is expected to also enjoy a double-digit growth rate.

Change in programmatic digital display advertising spending in the United States from 2022 to 2025

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Release date

February 2024

Region

United States

Survey time period

2018 to 2021

Supplementary notes

* Forecast.

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Overview

8

Display & video

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Connected TV

8

Digital out-of-home

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Marketer insights

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Topics

Display advertising in the U.S.Digital retail media advertising in the United StatesDigital advertising in the U.S.Programmatic advertising in the UKDigital advertising formats in the U.S.
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