This statistic ranks leading handset and operator brands by average BrandIndex Index score in the United Kingdom (UK) in 2019. During the period of consideration, Apple iPhone ranked highest with the score of 19.4, followed by LG and Android.
Leading handset and operator brands ranked by BrandIndex Index score in the United Kingdom (UK) from July 2018 to June 2019
*YouGov BrandIndex Index score is a measure of overall brand health which takes into account consumers’ perceptions of a brand’s quality, value, impression, satisfaction, reputation and whether they would recommend the brand to others. The Rankings chart shows the brands with the highest average Index scores between July 1, 2018 and June 30, 2019. All Index scores listed have been rounded to a single decimal place.
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YouGov. (July 26, 2019). Leading handset and operator brands ranked by BrandIndex Index score in the United Kingdom (UK) from July 2018 to June 2019 [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/310315/top-handset-and-operator-brands-ranked-by-buzz-score/
YouGov. "Leading handset and operator brands ranked by BrandIndex Index score in the United Kingdom (UK) from July 2018 to June 2019." Chart. July 26, 2019. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/310315/top-handset-and-operator-brands-ranked-by-buzz-score/
YouGov. (2019). Leading handset and operator brands ranked by BrandIndex Index score in the United Kingdom (UK) from July 2018 to June 2019. Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/310315/top-handset-and-operator-brands-ranked-by-buzz-score/
YouGov. "Leading Handset and Operator Brands Ranked by Brandindex Index Score in The United Kingdom (Uk) from July 2018 to June 2019." Statista, Statista Inc., 26 Jul 2019, https://www.statista.com/statistics/310315/top-handset-and-operator-brands-ranked-by-buzz-score/
YouGov, Leading handset and operator brands ranked by BrandIndex Index score in the United Kingdom (UK) from July 2018 to June 2019 Statista, https://www.statista.com/statistics/310315/top-handset-and-operator-brands-ranked-by-buzz-score/ (last visited December 30, 2024)
Leading handset and operator brands ranked by BrandIndex Index score in the United Kingdom (UK) from July 2018 to June 2019 [Graph], YouGov, July 26, 2019. [Online]. Available: https://www.statista.com/statistics/310315/top-handset-and-operator-brands-ranked-by-buzz-score/
