U.S. consumers' rating of natural when buying foods and beverages 2014

Published by Statista Research Department, Jun 10, 2014
This statistic presents the results of a survey among U.S. adult consumers. The survey was fielded online by Harris Interactive in March 2014, asking the respondents to rate the importance of the factor 'natural' when buying foods and beverages. Some 37 percent of U.S. adults indicated to consider the attribute 'natural' as a somewhat important driver for their food and beverage purchase decisions.

How important is the factor 'natural' when purchasing foods and beverages?*

© Statista 2024
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

Release date

June 2014

Region

United States

Survey time period

March 12 - March 17, 2014

Number of respondents

2,234 respondents

Age group

18 years and older

Special properties

U.S. adults

Method of interview

Online survey

Supplementary notes

* The original question ran as follows: 'When thinking about all of your food and beverage purchases, how important are each of the following to you?'
Percentages may not add up due to rounding.

Citation formats
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Statistics on " Eating behavior in the U.S. "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Eating behavior in the U.S.

Overview

7

Snacking

7

Healthy eating

8

Out-of-home and take-away market

6

Diets

8

Consumer behavior

8

Further related statistics

7

Further Content: You might find this interesting as well

Statistics

Topics

Eating behavior in the U.S.Eating out behavior in the U.S.Food shopping behavior in the U.S.Fruit consumption in the U.S.Eating disorders in the U.S.
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how Statista can support your business.