Leading 'Perfume & Eau De Toilette' brands among women in GB 2023, by number of users

Published by Statista Research Department, Aug 1, 2024
Considering the 91 different brands presented in this statistic, 'Marc Jacobs Daisy' leads the ranking for the most frequently selected brand with 2.5 million people. Contrastingly, 'Equivalenza' is ranked last, with 233.79 thousand people. Their difference, compared to the Marc Jacobs Daisy, lies at 2.2 million people.

Leading brands of 'Perfume & Eau De Toilette' among women in Great Britain (GB) 2023, by number of users (in 1,000s)

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Release date

July 2024

Region

United Kingdom (Great Britain)

Survey time period

Jan 1st to Dec 31st 2023

Number of respondents

24,240 respondents

Age group

15 years and older

Supplementary notes

Figures estimated by the source on the basis of survey responses.

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