This statistic shows the advertising and promotion costs for major United Kingdom (UK) airline companies in 2014/2015. British Airways had the highest advertising and promotion costs at 134.5 million British pounds. Second and third were Virgin Atlantic and EasyJet.
Costs of advertising and promotion United Kingdom (UK) airlines in 2014/15
(in 1,000 GBP)
* Financial years differed for each company: British Airways, Atlantic Airlines, BA Cityflyer, Global Supply Systems, Virgin Atlantic ending December 31, 2014; EasyJet Airline, Thomas Cook Airlines, Thomson Airways ending September 30, 2014; Monarch Airlines ending October 31, 2014; Flybe, Jet2.com, Titan Airways ending March 31, 2015.
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Civil Aviation Authority (UK). (March 31, 2016). Costs of advertising and promotion United Kingdom (UK) airlines in 2014/15 (in 1,000 GBP) [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/304793/costs-of-advertising-and-promotion-for-major-united-kingdom-uk-airlines/
Civil Aviation Authority (UK). "Costs of advertising and promotion United Kingdom (UK) airlines in 2014/15 (in 1,000 GBP)." Chart. March 31, 2016. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/304793/costs-of-advertising-and-promotion-for-major-united-kingdom-uk-airlines/
Civil Aviation Authority (UK). (2016). Costs of advertising and promotion United Kingdom (UK) airlines in 2014/15 (in 1,000 GBP). Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/304793/costs-of-advertising-and-promotion-for-major-united-kingdom-uk-airlines/
Civil Aviation Authority (UK). "Costs of Advertising and Promotion United Kingdom (Uk) Airlines in 2014/15 (in 1,000 Gbp)." Statista, Statista Inc., 31 Mar 2016, https://www.statista.com/statistics/304793/costs-of-advertising-and-promotion-for-major-united-kingdom-uk-airlines/
Civil Aviation Authority (UK), Costs of advertising and promotion United Kingdom (UK) airlines in 2014/15 (in 1,000 GBP) Statista, https://www.statista.com/statistics/304793/costs-of-advertising-and-promotion-for-major-united-kingdom-uk-airlines/ (last visited November 21, 2024)
Costs of advertising and promotion United Kingdom (UK) airlines in 2014/15 (in 1,000 GBP) [Graph], Civil Aviation Authority (UK), March 31, 2016. [Online]. Available: https://www.statista.com/statistics/304793/costs-of-advertising-and-promotion-for-major-united-kingdom-uk-airlines/