The graph shows a forecast of the share of advertising spending in gross domestic product in selected countries in the Asia Pacific region in 2018. The source projected that ad spend would make 0.88 percent of Australian GDP in 2018. It was projected that the Asia Pacific ad market would be worth 228.7 billion U.S. dollars in 2018. TV and the internet are the largest ad media is the region, attracting 36.2 percent and 34.1 percent of the total ad spend, respectively.
Share of advertising spending in gross domestic product in selected countries in the Asia Pacific region in 2018
Characteristic
Share
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
PwC, & Website (campaignasia.com). (June 4, 2014). Share of advertising spending in gross domestic product in selected countries in the Asia Pacific region in 2018 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/304134/ad-spend-share-gdp-asia-countries/
PwC, und Website (campaignasia.com). "Share of advertising spending in gross domestic product in selected countries in the Asia Pacific region in 2018." Chart. June 4, 2014. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/304134/ad-spend-share-gdp-asia-countries/
PwC, Website (campaignasia.com). (2014). Share of advertising spending in gross domestic product in selected countries in the Asia Pacific region in 2018. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/304134/ad-spend-share-gdp-asia-countries/
PwC, and Website (campaignasia.com). "Share of Advertising Spending in Gross Domestic Product in Selected Countries in The Asia Pacific Region in 2018." Statista, Statista Inc., 4 Jun 2014, https://www.statista.com/statistics/304134/ad-spend-share-gdp-asia-countries/
PwC & Website (campaignasia.com), Share of advertising spending in gross domestic product in selected countries in the Asia Pacific region in 2018 Statista, https://www.statista.com/statistics/304134/ad-spend-share-gdp-asia-countries/ (last visited July 22, 2024)
Share of advertising spending in gross domestic product in selected countries in the Asia Pacific region in 2018 [Graph], PwC, & Website (campaignasia.com), June 4, 2014. [Online]. Available: https://www.statista.com/statistics/304134/ad-spend-share-gdp-asia-countries/