This statistic presents the retailer expenditure share between the retail industry and big-box and department stores in the United States in 2013, by segment. In that year, on average, 2.3 percent of the retail industry's costs were concentrated on marketing whereas five percent of big-box and department stores expenditure was directed to marketing.
Retailer expenditure share: retail industry vs. big-box and department stores* in the United States in 2013, by segment
Characteristic
Profit
Wages
Purchases
Depreciation
Marketing
Rent & utilities
Other
Average costs of retail industry
3.7%
9.5%
73.7%
1.4%
2.3%
3%
6.5%
Big box and department store retailer segment costs
* Expenditure for big-box and department stores is based on the following retailers (U.S. Market share): JC Penny Company, Inc. (5%), Macy's, Inc.(14.1%), Sears Holdings Company (17.4%), Target Corporation (23.8%), Walmart Stores Inc. (23.8%), and other (15.8%).
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Interbrand. (March 17, 2014). Retailer expenditure share: retail industry vs. big-box and department stores* in the United States in 2013, by segment [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/303888/us-retailer-costs-retail-industry-vs-big-box-and-department-stores/
Interbrand. "Retailer expenditure share: retail industry vs. big-box and department stores* in the United States in 2013, by segment." Chart. March 17, 2014. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/303888/us-retailer-costs-retail-industry-vs-big-box-and-department-stores/
Interbrand. (2014). Retailer expenditure share: retail industry vs. big-box and department stores* in the United States in 2013, by segment. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/303888/us-retailer-costs-retail-industry-vs-big-box-and-department-stores/
Interbrand. "Retailer Expenditure Share: Retail Industry Vs. Big-box and Department Stores* in The United States in 2013, by Segment." Statista, Statista Inc., 17 Mar 2014, https://www.statista.com/statistics/303888/us-retailer-costs-retail-industry-vs-big-box-and-department-stores/
Interbrand, Retailer expenditure share: retail industry vs. big-box and department stores* in the United States in 2013, by segment Statista, https://www.statista.com/statistics/303888/us-retailer-costs-retail-industry-vs-big-box-and-department-stores/ (last visited August 25, 2024)
Retailer expenditure share: retail industry vs. big-box and department stores* in the United States in 2013, by segment [Graph], Interbrand, March 17, 2014. [Online]. Available: https://www.statista.com/statistics/303888/us-retailer-costs-retail-industry-vs-big-box-and-department-stores/