According to this Kantar survey from 2024, 7.4 million people are consuming this product with a frequency level of 'Light users'. In contrast, 2.2 million people have a frequency level of 'Heavy users'.
Number of female users of 'Hair Conditioning Treatments And Masks (Excluding Styling Products)' in Great Britain (GB) 2023, by frequency
(in 1,000s)
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Kantar. (July 2, 2024). Number of female users of 'Hair Conditioning Treatments And Masks (Excluding Styling Products)' in Great Britain (GB) 2023, by frequency (in 1,000s) [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/303480/hair-conditioning-treatments-and-masks-usage-by-type-in-the-uk/
Kantar. "Number of female users of 'Hair Conditioning Treatments And Masks (Excluding Styling Products)' in Great Britain (GB) 2023, by frequency (in 1,000s)." Chart. July 2, 2024. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/303480/hair-conditioning-treatments-and-masks-usage-by-type-in-the-uk/
Kantar. (2024). Number of female users of 'Hair Conditioning Treatments And Masks (Excluding Styling Products)' in Great Britain (GB) 2023, by frequency (in 1,000s). Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/303480/hair-conditioning-treatments-and-masks-usage-by-type-in-the-uk/
Kantar. "Number of Female Users of 'hair Conditioning Treatments And Masks (Excluding Styling Products)' in Great Britain (Gb) 2023, by Frequency (in 1,000s)." Statista, Statista Inc., 2 Jul 2024, https://www.statista.com/statistics/303480/hair-conditioning-treatments-and-masks-usage-by-type-in-the-uk/
Kantar, Number of female users of 'Hair Conditioning Treatments And Masks (Excluding Styling Products)' in Great Britain (GB) 2023, by frequency (in 1,000s) Statista, https://www.statista.com/statistics/303480/hair-conditioning-treatments-and-masks-usage-by-type-in-the-uk/ (last visited December 21, 2024)
Number of female users of 'Hair Conditioning Treatments And Masks (Excluding Styling Products)' in Great Britain (GB) 2023, by frequency (in 1,000s) [Graph], Kantar, July 2, 2024. [Online]. Available: https://www.statista.com/statistics/303480/hair-conditioning-treatments-and-masks-usage-by-type-in-the-uk/
