This statistic shows the frequency of men's shampoo usage in Great Britain from 2014 to 2023. In 2023, an estimated 6.6 million men were 'heavy' shampoo and conditioner users.
Number of men using shampoo in Great Britain from 2014 to 2023, by user type
(in 1,000s)
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Number of men using shampoo in Great Britain from 2014 to 2023, by user type
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* The source indicates: - Heavy users consumed shampoo "once a day or more" - Medium users consumed shampoo "2 or 3 times a week" - Light users consumed shampoo either "once a week" or "less than once a week"
Figures estimated by the source on the basis of survey responses.
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Kantar. (July 2, 2024). Number of men using shampoo in Great Britain from 2014 to 2023, by user type (in 1,000s) [Graph]. In Statista. Retrieved May 04, 2025, from https://www.statista.com/statistics/302706/men-s-shampoo-and-conditioner-usage-by-user-type-in-the-uk/
Kantar. "Number of men using shampoo in Great Britain from 2014 to 2023, by user type (in 1,000s)." Chart. July 2, 2024. Statista. Accessed May 04, 2025. https://www.statista.com/statistics/302706/men-s-shampoo-and-conditioner-usage-by-user-type-in-the-uk/
Kantar. (2024). Number of men using shampoo in Great Britain from 2014 to 2023, by user type (in 1,000s). Statista. Statista Inc.. Accessed: May 04, 2025. https://www.statista.com/statistics/302706/men-s-shampoo-and-conditioner-usage-by-user-type-in-the-uk/
Kantar. "Number of Men Using Shampoo in Great Britain from 2014 to 2023, by User Type (in 1,000s)." Statista, Statista Inc., 2 Jul 2024, https://www.statista.com/statistics/302706/men-s-shampoo-and-conditioner-usage-by-user-type-in-the-uk/
Kantar, Number of men using shampoo in Great Britain from 2014 to 2023, by user type (in 1,000s) Statista, https://www.statista.com/statistics/302706/men-s-shampoo-and-conditioner-usage-by-user-type-in-the-uk/ (last visited May 04, 2025)
Number of men using shampoo in Great Britain from 2014 to 2023, by user type (in 1,000s) [Graph], Kantar, July 2, 2024. [Online]. Available: https://www.statista.com/statistics/302706/men-s-shampoo-and-conditioner-usage-by-user-type-in-the-uk/
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