According to this Kantar survey from 2024, 8.1 million people are consuming this product with a frequency level of 'Once a day'. In contrast, 2.9 million people have a frequency level of 'Once a week or less'.
Number of female users of 'Perfume & Eau De Toilette' in Great Britain (GB) 2023, by frequency
(in 1,000s)
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Kantar. (July 2, 2024). Number of female users of 'Perfume & Eau De Toilette' in Great Britain (GB) 2023, by frequency (in 1,000s) [Graph]. In Statista. Retrieved November 04, 2024, from https://www.statista.com/statistics/302666/perfume-and-eau-de-toilette-usage-frequency-in-the-uk/
Kantar. "Number of female users of 'Perfume & Eau De Toilette' in Great Britain (GB) 2023, by frequency (in 1,000s)." Chart. July 2, 2024. Statista. Accessed November 04, 2024. https://www.statista.com/statistics/302666/perfume-and-eau-de-toilette-usage-frequency-in-the-uk/
Kantar. (2024). Number of female users of 'Perfume & Eau De Toilette' in Great Britain (GB) 2023, by frequency (in 1,000s). Statista. Statista Inc.. Accessed: November 04, 2024. https://www.statista.com/statistics/302666/perfume-and-eau-de-toilette-usage-frequency-in-the-uk/
Kantar. "Number of Female Users of 'perfume & Eau De Toilette' in Great Britain (Gb) 2023, by Frequency (in 1,000s)." Statista, Statista Inc., 2 Jul 2024, https://www.statista.com/statistics/302666/perfume-and-eau-de-toilette-usage-frequency-in-the-uk/
Kantar, Number of female users of 'Perfume & Eau De Toilette' in Great Britain (GB) 2023, by frequency (in 1,000s) Statista, https://www.statista.com/statistics/302666/perfume-and-eau-de-toilette-usage-frequency-in-the-uk/ (last visited November 04, 2024)
Number of female users of 'Perfume & Eau De Toilette' in Great Britain (GB) 2023, by frequency (in 1,000s) [Graph], Kantar, July 2, 2024. [Online]. Available: https://www.statista.com/statistics/302666/perfume-and-eau-de-toilette-usage-frequency-in-the-uk/