Share of online shopping in consumer goods trade in China 2014-2022

Published by
Xin Ou,
Feb 27, 2024
In 2022, online shopping had accounted for approximately 27.2 percent of the total consumer goods trade volume in China, down from 29.7 percent in 2021. Nevertheless, the online retail sales value in China has seen continuous growth.

Share of online shopping in the Chinese consumer goods retail from 2014 to 2022

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Release date

February 2023

Region

China

Survey time period

2014 to 2022

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Leading e-commerce enterprises

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E-commerce consumer demographics

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