UK tablet gaming by gender 2023

A September to November 2023 survey of UK adults aged 16 years and older found that 16 percent of female respondents played games on a tablet device, up from a ten percent tablet gaming penetration among the same group in 2019. Tablet gaming made large digit gains across all demographic groups, with tablet gamers aged 45 to 54 years experiencing the biggest growth of 16 percentage points in 2021.

Tablet gaming penetration in the United Kingdom (UK) from 2012 to 2023, by gender

Characteristic	Male	Female
2023	12%	16%
2022	13%	18%
2021	16%	21%
2020/21	18%	22%
2019	10%	10%
2018	11%	11%
2017	10%	14%
2016	11%	13%
2015	12%	14%
2014	14%	15%
2013	11%	9%
2012	5%	4%

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Release date

January 2024

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Region

United Kingdom

Survey time period

2009 to November 2023

Number of respondents

3,643 respondents

Age group

16 years and older

Method of interview

Telephone interviews and online survey

Supplementary notes

* n (2007) = 2,905; n (2009) = 1,824; n (2010) = 2,117; n (2011) = 1,823; n (2012) = 1,805; n (2013) = 1,642; n (2014) = 1,890; n (2015) = 1,841; n (2016) = 1,846; n (2017) = 1,875; n (2018) = 1,882; n (2019) = 1,479; n (2020/21) = 3,105; n (2022) = 3,651; n (2023) = 3,643.

2022 wave: interviews were conducted between September 23 and November 9, 2022
2021 wave: interviews were conducted between October 16 and December 13, 2021
2020/21 wave: interviews were conducted between October 6, 2020 and January 23, 2021.

2021 methodology: interviewing conducted using a mix of post-to-online and online panels. Paper questionnaires could also be requested by postal respondents and were returned by post. Any break column with a base size lower than 100 has been removed as margins of error become too great. Data is tested at the 99% confidence level.

Original survey question: Do you ever play games at home or elsewhere in any of these ways? (MULTI CODE) On a tablet

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