In 2022, total TV advertising spending in the United Kingdom reached 5.38 billion British pounds, out of which roughly 845.3 million was attributed to broadcaster video-on-demand advertising. TV ad spend is expected to decrease by two percent in 2023, while BVOD is forecast to grow by 3.6 percent that year.
Television advertising expenditure in the United Kingdom from 2012 to 2022, by format
(in million GBP)
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WARC. (April 27, 2023). Television advertising expenditure in the United Kingdom from 2012 to 2022, by format (in million GBP) [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/301159/television-advertising-revenue-in-the-uk-by-format/
WARC. "Television advertising expenditure in the United Kingdom from 2012 to 2022, by format (in million GBP)." Chart. April 27, 2023. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/301159/television-advertising-revenue-in-the-uk-by-format/
WARC. (2023). Television advertising expenditure in the United Kingdom from 2012 to 2022, by format (in million GBP). Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/301159/television-advertising-revenue-in-the-uk-by-format/
WARC. "Television Advertising Expenditure in The United Kingdom from 2012 to 2022, by Format (in Million Gbp)." Statista, Statista Inc., 27 Apr 2023, https://www.statista.com/statistics/301159/television-advertising-revenue-in-the-uk-by-format/
WARC, Television advertising expenditure in the United Kingdom from 2012 to 2022, by format (in million GBP) Statista, https://www.statista.com/statistics/301159/television-advertising-revenue-in-the-uk-by-format/ (last visited November 21, 2024)
Television advertising expenditure in the United Kingdom from 2012 to 2022, by format (in million GBP) [Graph], WARC, April 27, 2023. [Online]. Available: https://www.statista.com/statistics/301159/television-advertising-revenue-in-the-uk-by-format/
