This graph presents the showrooming and webrooming penetration among Millennials in the United States in 2014. As of the survey period, 34 percent of Gen Y survey respondents had looked up products online before purchasing it in person at a brick and mortar store.
Mobile showrooming and webrooming penetration among Millennial consumers in the United States in 2014
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GfK. (October 14, 2014). Mobile showrooming and webrooming penetration among Millennial consumers in the United States in 2014 [Graph]. In Statista. Retrieved January 06, 2025, from https://www.statista.com/statistics/298742/millennials-us-webrooming-penetration/
GfK. "Mobile showrooming and webrooming penetration among Millennial consumers in the United States in 2014." Chart. October 14, 2014. Statista. Accessed January 06, 2025. https://www.statista.com/statistics/298742/millennials-us-webrooming-penetration/
GfK. (2014). Mobile showrooming and webrooming penetration among Millennial consumers in the United States in 2014. Statista. Statista Inc.. Accessed: January 06, 2025. https://www.statista.com/statistics/298742/millennials-us-webrooming-penetration/
GfK. "Mobile Showrooming and Webrooming Penetration among Millennial Consumers in The United States in 2014." Statista, Statista Inc., 14 Oct 2014, https://www.statista.com/statistics/298742/millennials-us-webrooming-penetration/
GfK, Mobile showrooming and webrooming penetration among Millennial consumers in the United States in 2014 Statista, https://www.statista.com/statistics/298742/millennials-us-webrooming-penetration/ (last visited January 06, 2025)
Mobile showrooming and webrooming penetration among Millennial consumers in the United States in 2014 [Graph], GfK, October 14, 2014. [Online]. Available: https://www.statista.com/statistics/298742/millennials-us-webrooming-penetration/
