Most popular cosmetic make-up brands in the United Kingdom (UK) 2014

This survey shows a ranking of the most popular cosmetic make up brands among females in the United Kingdom. From the survey results, Boots No7 ranked highest with a 52 percent penetration of the market.
The cosmetics market in the United Kingdom (UK) has seen promising signs of growth since 2009, with 2015 showing a market value of 9.1 billion British pounds. This is an increase of 1.1 billion British pounds since 2009.
One of the United Kingdom's most prosperous retailers for the sale of cosmetic goods is Boots. The long lasting establishment has been around since 1849 and not only sells other cosmetics brands such as Rimmel, but it has its own brand called Boots No7. Boots has seen large growth operating under the name Alliance. The company saw an exceptional increase in annual profit in 2016, with a large increase of 11 million British pounds over the previous year.
Toiletries are some of the most sought after cosmetics products wanted by the UK consumer with a market share of 24.4 percent.