This statistic shows the fast moving consumer goods (FMCG) products more likely to be purchased on impulse online by consumers in the United States in 2016, by department. That year, consumers were five percent more likely to purchase products from the grocery department on impulse while shopping online, as opposed to in brick-and-mortar stores.
Fast moving consumer goods (FMCG) products more likely to be bought on impulse online by consumers in the United States in 2016, by department
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Nielsen. (March 10, 2017). Fast moving consumer goods (FMCG) products more likely to be bought on impulse online by consumers in the United States in 2016, by department [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/296420/gen-xers-share-of-impulse-purchases-in-the-us-by-category/
Nielsen. "Fast moving consumer goods (FMCG) products more likely to be bought on impulse online by consumers in the United States in 2016, by department." Chart. March 10, 2017. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/296420/gen-xers-share-of-impulse-purchases-in-the-us-by-category/
Nielsen. (2017). Fast moving consumer goods (FMCG) products more likely to be bought on impulse online by consumers in the United States in 2016, by department. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/296420/gen-xers-share-of-impulse-purchases-in-the-us-by-category/
Nielsen. "Fast Moving Consumer Goods (Fmcg) Products More Likely to Be Bought on Impulse Online by Consumers in The United States in 2016, by Department." Statista, Statista Inc., 10 Mar 2017, https://www.statista.com/statistics/296420/gen-xers-share-of-impulse-purchases-in-the-us-by-category/
Nielsen, Fast moving consumer goods (FMCG) products more likely to be bought on impulse online by consumers in the United States in 2016, by department Statista, https://www.statista.com/statistics/296420/gen-xers-share-of-impulse-purchases-in-the-us-by-category/ (last visited December 21, 2024)
Fast moving consumer goods (FMCG) products more likely to be bought on impulse online by consumers in the United States in 2016, by department [Graph], Nielsen, March 10, 2017. [Online]. Available: https://www.statista.com/statistics/296420/gen-xers-share-of-impulse-purchases-in-the-us-by-category/