TV program product placement advertising - effectiveness in Q1 2013, by region

Published by Statista Research Department, Sep 17, 2013
The graph presents data on the effectiveness of advertising through product placement on television shows worldwide in the first quarter of 2013, by region. In Europe, 38 percent of respondents stated they somewhat or completely trusted this form of advertising.

Effectiveness of TV program product placement advertising worldwide in 1st quarter of 2013, by region

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Release date

September 2013

Region

Worldwide

Survey time period

Q1 2013

Number of respondents

29,000 in 58 countries

Special properties

respondents with internet access only

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