This survey, conducted in January 2014, shows the share of consumers willing to drive 5 to 10 minutes out of their way in order to receive a discount of 10 British pounds on a 50 pound product in the United Kingdom, by annual household income. Of respondents earning 49,999 British pounds a year or less, 78 percent said they would be willing to drive out of their way for the discount.
Would you drive 5–10 minutes out of your way for a £10 discount on a £50 product?
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Parago. (February 18, 2014). Would you drive 5–10 minutes out of your way for a £10 discount on a £50 product? [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/295419/consumers-willing-to-drive-out-of-way-for-discounts-in-the-united-kingdom/
Parago. "Would you drive 5–10 minutes out of your way for a £10 discount on a £50 product?." Chart. February 18, 2014. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/295419/consumers-willing-to-drive-out-of-way-for-discounts-in-the-united-kingdom/
Parago. (2014). Would you drive 5–10 minutes out of your way for a £10 discount on a £50 product?. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/295419/consumers-willing-to-drive-out-of-way-for-discounts-in-the-united-kingdom/
Parago. "Would You Drive 5–10 Minutes out of Your Way for a £10 Discount on a £50 Product?." Statista, Statista Inc., 18 Feb 2014, https://www.statista.com/statistics/295419/consumers-willing-to-drive-out-of-way-for-discounts-in-the-united-kingdom/
Parago, Would you drive 5–10 minutes out of your way for a £10 discount on a £50 product? Statista, https://www.statista.com/statistics/295419/consumers-willing-to-drive-out-of-way-for-discounts-in-the-united-kingdom/ (last visited December 23, 2024)
Would you drive 5–10 minutes out of your way for a £10 discount on a £50 product? [Graph], Parago, February 18, 2014. [Online]. Available: https://www.statista.com/statistics/295419/consumers-willing-to-drive-out-of-way-for-discounts-in-the-united-kingdom/
