Website types used for leisure trip research in Great Britain 2012

Published by Statista Research Department, Jul 1, 2013
This statistic displays the website categories holiday travellers from Great Britain used to research their trips in 2012. Of respondents, 62 percent reported having used travel operator websites, while 37 percent preferred looking directly at airline sites.

Website category reach for leisure trip research in Great Britain in 2012

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Release date

July 2013

Region

United Kingdom (Great Britain)

Survey time period

January to December 2012

Number of respondents

1,375 respondents

Method of interview

Online interview

Supplementary notes

Respondents include all those who booked a leisure trip from January to December 2012. Trips were made within Great Britain and included at least one paid overnight stay.
Age group of respondents was not specified.

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