This statistic shows the attributes of restaurants in the United States considered most important as of November 2013. During the survey, 83 percent of the respondents stated that food safety was an important attribute when considering their restaurant experiences.
How important are the following attributes when considering what you value in a restaurant experience?
visited a fast service* restaurant at least four times or a casual dining restaurant at least twice in the 30 days before taking the survey
Method of interview
Online survey
Supplementary notes
* Fast service restaurants are either quick service or fast casual restaurants.
Respondents were asked to rate the answers from one to five, with one being "not important" and five being "very important." Only answers of "four" and "five" are shown in this statistic.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Deloitte. (March 27, 2014). How important are the following attributes when considering what you value in a restaurant experience? [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/294449/most-important-attributes-of-restaurants-us/
Deloitte. "How important are the following attributes when considering what you value in a restaurant experience?." Chart. March 27, 2014. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/294449/most-important-attributes-of-restaurants-us/
Deloitte. (2014). How important are the following attributes when considering what you value in a restaurant experience?. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/294449/most-important-attributes-of-restaurants-us/
Deloitte. "How Important Are The following Attributes When Considering What You Value in a Restaurant Experience?." Statista, Statista Inc., 27 Mar 2014, https://www.statista.com/statistics/294449/most-important-attributes-of-restaurants-us/
Deloitte, How important are the following attributes when considering what you value in a restaurant experience? Statista, https://www.statista.com/statistics/294449/most-important-attributes-of-restaurants-us/ (last visited December 21, 2024)
How important are the following attributes when considering what you value in a restaurant experience? [Graph], Deloitte, March 27, 2014. [Online]. Available: https://www.statista.com/statistics/294449/most-important-attributes-of-restaurants-us/