This statistic depicts the results of an online survey conducted in 2013 and 2014. About 902 U.S. chief household shoppers were polled what influences them during grocery shopping. In 2014, 49.7 percent of U.S. consumers indicated that they are stocking up on an item when they find a bargain.
U.S. consumers' influences on food buying behavior in 2013 and 2014
* Date and study characteristics apply to the 2015 survey. Figures for the previous year have been conducted among equally large samples.
The SupermarketGuru.com Consumer Panel is an opt-in, food-involved population of more than 105,000 shoppers that are pre-registered with the site and submitted their confidential demographic information. Some 73.9 percent of respondents were female. The original source does not give any information regarding the age of respondents. The figures do not add up to 100 percent due to multiple responses.
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National Grocers Association. (February 24, 2015). U.S. consumers' influences on food buying behavior in 2013 and 2014 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/294053/us-primary-supermarkets-consumers-influences-on-food-buying-behavior/
National Grocers Association. "U.S. consumers' influences on food buying behavior in 2013 and 2014." Chart. February 24, 2015. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/294053/us-primary-supermarkets-consumers-influences-on-food-buying-behavior/
National Grocers Association. (2015). U.S. consumers' influences on food buying behavior in 2013 and 2014. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/294053/us-primary-supermarkets-consumers-influences-on-food-buying-behavior/
National Grocers Association. "U.S. Consumers' Influences on Food Buying Behavior in 2013 and 2014." Statista, Statista Inc., 24 Feb 2015, https://www.statista.com/statistics/294053/us-primary-supermarkets-consumers-influences-on-food-buying-behavior/
National Grocers Association, U.S. consumers' influences on food buying behavior in 2013 and 2014 Statista, https://www.statista.com/statistics/294053/us-primary-supermarkets-consumers-influences-on-food-buying-behavior/ (last visited December 22, 2024)
U.S. consumers' influences on food buying behavior in 2013 and 2014 [Graph], National Grocers Association, February 24, 2015. [Online]. Available: https://www.statista.com/statistics/294053/us-primary-supermarkets-consumers-influences-on-food-buying-behavior/
