In 2022, business-to-business (B2B) TV advertising spending in the United Kingdom (UK) stood at 108 million British pounds. A year earlier, it amounted to 99 million pounds, which points to a nine-percent increase year on year.
Business-to-business (B2B) TV advertising spending in the United Kingdom (UK) from 2018 to 2022
(in million GBP)
Adjust the presentation of the statistic and data points.
Share the statistic on social media channels or embed the statistic in your
website using "Embed Code", where available.
Cite this statistic and select one of the following formats: APA, Chicago, Harvard, MLA & Bluebook.
Print the statistic including description and metadata.
Chart type
Business-to-business (B2B) TV advertising spending in the United Kingdom (UK) from 2018 to 2022
Share this statistic
You have no right to use this feature.
Make sure to contact us if you are interested in scientific citation.
You can upgrade your account to enable this functionality for all statistics.
This feature is not available with your current account.Request access
Learn more about how Statista can support your business.
Marketing Week. (March 27, 2023). Business-to-business (B2B) TV advertising spending in the United Kingdom (UK) from 2018 to 2022 (in million GBP) [Graph]. In Statista. Retrieved February 19, 2025, from https://www.statista.com/statistics/293924/television-advertising-expenditure-in-the-united-kingdom/
Marketing Week. "Business-to-business (B2B) TV advertising spending in the United Kingdom (UK) from 2018 to 2022 (in million GBP)." Chart. March 27, 2023. Statista. Accessed February 19, 2025. https://www.statista.com/statistics/293924/television-advertising-expenditure-in-the-united-kingdom/
Marketing Week. (2023). Business-to-business (B2B) TV advertising spending in the United Kingdom (UK) from 2018 to 2022 (in million GBP). Statista. Statista Inc.. Accessed: February 19, 2025. https://www.statista.com/statistics/293924/television-advertising-expenditure-in-the-united-kingdom/
Marketing Week. "Business-to-business (B2b) Tv Advertising Spending in The United Kingdom (Uk) from 2018 to 2022 (in Million Gbp)." Statista, Statista Inc., 27 Mar 2023, https://www.statista.com/statistics/293924/television-advertising-expenditure-in-the-united-kingdom/
Marketing Week, Business-to-business (B2B) TV advertising spending in the United Kingdom (UK) from 2018 to 2022 (in million GBP) Statista, https://www.statista.com/statistics/293924/television-advertising-expenditure-in-the-united-kingdom/ (last visited February 19, 2025)
Business-to-business (B2B) TV advertising spending in the United Kingdom (UK) from 2018 to 2022 (in million GBP) [Graph], Marketing Week, March 27, 2023. [Online]. Available: https://www.statista.com/statistics/293924/television-advertising-expenditure-in-the-united-kingdom/
Profit from additional features with an Employee Account
Please create an employee account to be able to mark statistics as favorites.
Then you can access your favorite statistics via the star in the header.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.