In 2023, more than 27 million people made up the direct selling community in the Americas. Over half of these direct sellers were specifically located in North America. The global community stood at a total of around 103 million people worldwide.
Number of independent representatives in the global direct selling community from 2020 to 2023, by region
(in millions)
* Independent representatives are defined as individuals who have signed an Independent Contractor agreement with a direct selling company. This includes full-time business builders, part-time business builders, and others who may be new to direct selling.
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WFDSA. (August 23, 2024). Number of independent representatives in the global direct selling community from 2020 to 2023, by region (in millions) [Graph]. In Statista. Retrieved December 03, 2024, from https://www.statista.com/statistics/293178/size-of-the-global-direct-selling-community-by-region/
WFDSA. "Number of independent representatives in the global direct selling community from 2020 to 2023, by region (in millions)." Chart. August 23, 2024. Statista. Accessed December 03, 2024. https://www.statista.com/statistics/293178/size-of-the-global-direct-selling-community-by-region/
WFDSA. (2024). Number of independent representatives in the global direct selling community from 2020 to 2023, by region (in millions). Statista. Statista Inc.. Accessed: December 03, 2024. https://www.statista.com/statistics/293178/size-of-the-global-direct-selling-community-by-region/
WFDSA. "Number of Independent Representatives in The Global Direct Selling Community from 2020 to 2023, by Region (in Millions)." Statista, Statista Inc., 23 Aug 2024, https://www.statista.com/statistics/293178/size-of-the-global-direct-selling-community-by-region/
WFDSA, Number of independent representatives in the global direct selling community from 2020 to 2023, by region (in millions) Statista, https://www.statista.com/statistics/293178/size-of-the-global-direct-selling-community-by-region/ (last visited December 03, 2024)
Number of independent representatives in the global direct selling community from 2020 to 2023, by region (in millions) [Graph], WFDSA, August 23, 2024. [Online]. Available: https://www.statista.com/statistics/293178/size-of-the-global-direct-selling-community-by-region/
