This graph shows the distribution of daily time spent with multiple screens per capita worldwide as of March 2014, by type. Millward Brown found found that 22 percent of multiscreen time was spent consuming unrelated content on more than one screen (stacking).
How much time do you spend using the internet while watching TV?
During the survey, this questions posed were as follows: Simultaneous: "At the same time as you were watching TV yesterday, how much time did you also spend using the internet?" Meshing: "While you were watching TV and using the Internet yesterday, how much of the time were you doing something related to what was happening on TV?" The source does not provide information on the time when the survey was carried out. The date provided is the date of publication. The survey was carried out among multiscreen users, which the source defines as "people who own, or have access to a TV and a smartphone and/or a tablet."
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Kantar Millward Brown. (March 17, 2014). How much time do you spend using the internet while watching TV? [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/292996/multiscreen-time-worldwide-by-type/
Kantar Millward Brown. "How much time do you spend using the internet while watching TV?." Chart. March 17, 2014. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/292996/multiscreen-time-worldwide-by-type/
Kantar Millward Brown. (2014). How much time do you spend using the internet while watching TV?. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/292996/multiscreen-time-worldwide-by-type/
Kantar Millward Brown. "How Much Time Do You Spend Using The Internet While Watching Tv?." Statista, Statista Inc., 17 Mar 2014, https://www.statista.com/statistics/292996/multiscreen-time-worldwide-by-type/
Kantar Millward Brown, How much time do you spend using the internet while watching TV? Statista, https://www.statista.com/statistics/292996/multiscreen-time-worldwide-by-type/ (last visited November 22, 2024)
How much time do you spend using the internet while watching TV? [Graph], Kantar Millward Brown, March 17, 2014. [Online]. Available: https://www.statista.com/statistics/292996/multiscreen-time-worldwide-by-type/
