This timeline depicts the net sales of Victoria's Secret worldwide from 2011 to 2023, by segment. In 2023, the global net sales of Victoria's Secret direct amounted to about two billion U.S. dollars.
Net sales of Victoria's Secret worldwide in 2011 to 2023, by segment
(in million U.S. dollars)
Segment
Victoria's Secret stores*
Victoria's Secret direct
2023
3,480
2,015
2022
3,909
1,843
2021
4,194
2,114
2020
2,795
2,223
2019
5,112
1,693
2018
5,628
1,747
2017**
5,879
1,508
2016
6,199
1,582
2015
6,112
1,560
2014
5,700
1,507
2013
5,368
1,516
2012**
4,981
1,593
2011
4,565
1,557
02,0004,0006,0008,00010,000
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The company's fiscal year ends on the Saturday nearest to January 31 each year. Victoria's Secret and Bath & Body Works International sales are not included.
*Includes company-owned stores in the U.S. and Canada.
** Results for fiscal year 2017 and 2012 represent the 53-week work period. The extra week accounted for approximately 160 million U.S. dollars and 125 million U.S. dollars in incremental net sales in 2017 and 2012 respectively.
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Victoria's Secret. (March 22, 2024). Net sales of Victoria's Secret worldwide in 2011 to 2023, by segment (in million U.S. dollars) [Graph]. In Statista. Retrieved April 05, 2025, from https://www.statista.com/statistics/292414/net-sales-of-victoria-s-secret-worldwide-by-segment/
Victoria's Secret. "Net sales of Victoria's Secret worldwide in 2011 to 2023, by segment (in million U.S. dollars)." Chart. March 22, 2024. Statista. Accessed April 05, 2025. https://www.statista.com/statistics/292414/net-sales-of-victoria-s-secret-worldwide-by-segment/
Victoria's Secret. (2024). Net sales of Victoria's Secret worldwide in 2011 to 2023, by segment (in million U.S. dollars). Statista. Statista Inc.. Accessed: April 05, 2025. https://www.statista.com/statistics/292414/net-sales-of-victoria-s-secret-worldwide-by-segment/
Victoria's Secret. "Net Sales of Victoria's Secret Worldwide in 2011 to 2023, by Segment (in Million U.S. Dollars)." Statista, Statista Inc., 22 Mar 2024, https://www.statista.com/statistics/292414/net-sales-of-victoria-s-secret-worldwide-by-segment/
Victoria's Secret, Net sales of Victoria's Secret worldwide in 2011 to 2023, by segment (in million U.S. dollars) Statista, https://www.statista.com/statistics/292414/net-sales-of-victoria-s-secret-worldwide-by-segment/ (last visited April 05, 2025)
Net sales of Victoria's Secret worldwide in 2011 to 2023, by segment (in million U.S. dollars) [Graph], Victoria's Secret, March 22, 2024. [Online]. Available: https://www.statista.com/statistics/292414/net-sales-of-victoria-s-secret-worldwide-by-segment/
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