This statistic shows a ranking of the most valuable brands in the media industry in the United Kingdom in 2015. The most valuable brand was Sky, valued at 8.7 billion U.S. dollars as of December 31, 2014. Second most valuable was BBC.
Most valuable media brands in the United Kingdom (UK) in 2015
(in million U.S. dollars)
The source provides the following definition of Brand Value:
"With reference to Brand Finance literature, the term 'Brand Value' is considered to be the net present value of the estimated future cash flows attributed to the Brand. Brand Value is also referred to as Brand Equity."
Additional methodology is made available by the source on the Brandirectory website.
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Brand Finance. (January 1, 2015). Most valuable media brands in the United Kingdom (UK) in 2015 (in million U.S. dollars) [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/292031/most-valuable-media-brands-in-the-united-kingdom/
Brand Finance. "Most valuable media brands in the United Kingdom (UK) in 2015 (in million U.S. dollars)." Chart. January 1, 2015. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/292031/most-valuable-media-brands-in-the-united-kingdom/
Brand Finance. (2015). Most valuable media brands in the United Kingdom (UK) in 2015 (in million U.S. dollars). Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/292031/most-valuable-media-brands-in-the-united-kingdom/
Brand Finance. "Most Valuable Media Brands in The United Kingdom (Uk) in 2015 (in Million U.S. Dollars)." Statista, Statista Inc., 1 Jan 2015, https://www.statista.com/statistics/292031/most-valuable-media-brands-in-the-united-kingdom/
Brand Finance, Most valuable media brands in the United Kingdom (UK) in 2015 (in million U.S. dollars) Statista, https://www.statista.com/statistics/292031/most-valuable-media-brands-in-the-united-kingdom/ (last visited December 23, 2024)
Most valuable media brands in the United Kingdom (UK) in 2015 (in million U.S. dollars) [Graph], Brand Finance, January 1, 2015. [Online]. Available: https://www.statista.com/statistics/292031/most-valuable-media-brands-in-the-united-kingdom/
