This statistic displays the reasons UK digital content sharers gave for sharing media online as of March 2018. The most commonly cited reason for sharing media online was "its easy to do," with 53 percent of respondents giving this response.
What are your personal reasons for sharing media content online?
Characteristic
Share of respondents
It is easy to do
53%
It is what every one does
30%
It is only fair
24%
My friends / family can't access the files themselves
19%
I should be able to share my content with whomever I choose
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Ofcom, & Kantar. (July 4, 2018). What are your personal reasons for sharing media content online? [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/291693/reasons-for-sharing-media-content-online-in-the-united-kingdom-uk/
Ofcom, und Kantar. "What are your personal reasons for sharing media content online?." Chart. July 4, 2018. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/291693/reasons-for-sharing-media-content-online-in-the-united-kingdom-uk/
Ofcom, Kantar. (2018). What are your personal reasons for sharing media content online?. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/291693/reasons-for-sharing-media-content-online-in-the-united-kingdom-uk/
Ofcom, and Kantar. "What Are Your Personal Reasons for Sharing Media Content Online?." Statista, Statista Inc., 4 Jul 2018, https://www.statista.com/statistics/291693/reasons-for-sharing-media-content-online-in-the-united-kingdom-uk/
Ofcom & Kantar, What are your personal reasons for sharing media content online? Statista, https://www.statista.com/statistics/291693/reasons-for-sharing-media-content-online-in-the-united-kingdom-uk/ (last visited August 24, 2024)
What are your personal reasons for sharing media content online? [Graph], Ofcom, & Kantar, July 4, 2018. [Online]. Available: https://www.statista.com/statistics/291693/reasons-for-sharing-media-content-online-in-the-united-kingdom-uk/
