This statistic displays the format distribution of media content consumed in the United Kingdom (UK), by media type, from March to May 2018. It was estimated by the source, that 89 percent of music consumed during the period in consideration was consumed digitally, compared to 24 percent of books.
Digital and physical share of media consumed in the United Kingdom (UK) as of May 2018, by type
Characteristic
Physical
Digital
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* Base varied by content type. ** The source estimated the volume and distribution of paid and free digital content consumption based upon survey responses. The source states: "the following table outlines total consumption volume estimates for each of the content types (in the past three months)." The respondents were questioned using online (CAWI) and face-to-face surveys.
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Ofcom, & Kantar. (July 4, 2018). Digital and physical share of media consumed in the United Kingdom (UK) as of May 2018, by type [Graph]. In Statista. Retrieved September 01, 2024, from https://www.statista.com/statistics/291497/format-distribution-of-media-content-consumed-united-kingdom-uk-by-type/
Ofcom, und Kantar. "Digital and physical share of media consumed in the United Kingdom (UK) as of May 2018, by type." Chart. July 4, 2018. Statista. Accessed September 01, 2024. https://www.statista.com/statistics/291497/format-distribution-of-media-content-consumed-united-kingdom-uk-by-type/
Ofcom, Kantar. (2018). Digital and physical share of media consumed in the United Kingdom (UK) as of May 2018, by type. Statista. Statista Inc.. Accessed: September 01, 2024. https://www.statista.com/statistics/291497/format-distribution-of-media-content-consumed-united-kingdom-uk-by-type/
Ofcom, and Kantar. "Digital and Physical Share of Media Consumed in The United Kingdom (Uk) as of May 2018, by Type." Statista, Statista Inc., 4 Jul 2018, https://www.statista.com/statistics/291497/format-distribution-of-media-content-consumed-united-kingdom-uk-by-type/
Ofcom & Kantar, Digital and physical share of media consumed in the United Kingdom (UK) as of May 2018, by type Statista, https://www.statista.com/statistics/291497/format-distribution-of-media-content-consumed-united-kingdom-uk-by-type/ (last visited September 01, 2024)
Digital and physical share of media consumed in the United Kingdom (UK) as of May 2018, by type [Graph], Ofcom, & Kantar, July 4, 2018. [Online]. Available: https://www.statista.com/statistics/291497/format-distribution-of-media-content-consumed-united-kingdom-uk-by-type/
